EXPERT DECORATION GUIDE

CHOOSE THE RIGHT DECORATION METHOD.

Your logo deserves more than just a print. From premium embroidery to vibrant full-colour transfers, we'll help you choose the decoration method that delivers the best result for your artwork, budget and cooler bag.

Not every decoration method suits every cooler. Once you choose a product, we’ll only show the decoration options available for that specific bag.
DECORATION METHOD

Supacolour

Premium full-colour heat transfer decoration.

Supacolour produces vibrant, full-colour prints with exceptional detail, making it ideal for logos with gradients, fine text and multiple colours. It delivers a premium finish that stands out on custom cooler bags and promotional products.

Why choose Supacolour?

  • Vibrant full-colour prints with smooth gradients
  • Excellent detail for fine text and intricate logos
  • Great for photographic or complex artwork
  • Clean, premium appearance

Best suited for

  • Corporate branding
  • Detailed logos
  • Multi-colour artwork
  • Fine text
  • Premium promotional cooler bags
Supacolour is available on selected cooler bags. Your product customiser will only display it when it is compatible.
DECORATION METHOD

SupaDTF

High-definition direct-to-film transfer.

SupaDTF is ideal for logos with fine detail, small text and vibrant colours. It produces sharp, durable prints with excellent wash resistance, making it a great option for detailed branding on selected cooler bags.

Why choose SupaDTF?

  • Excellent detail for fine text and intricate logos
  • Bright, vibrant full-colour printing
  • Soft hand feel on fabric
  • Durable and long lasting
  • Ideal for smaller production runs

Best suited for

  • Detailed company logos
  • Multi-colour artwork
  • Fine lines and small text
  • Promotional cooler bags
  • Modern branding
SupaDTF is available on selected cooler bags. Your product customiser will only display it where it is compatible.
DECORATION METHOD

Supaflex

Premium cut vinyl with a bold, dimensional finish.

Supaflex is a premium heat transfer vinyl that creates clean, solid-colour branding with a smooth, slightly raised finish. It's ideal for bold logos, lettering and simple artwork where durability and a premium appearance are important.

Why choose Supaflex?

  • Crisp, solid-colour finish
  • Smooth premium feel
  • Durable and long-lasting
  • Great for bold logos and lettering
  • Professional branded appearance

Best suited for

  • Bold company logos
  • Sport teams
  • Corporate uniforms
  • Simple artwork
  • Premium cooler bags
Supaflex is available on selected cooler bags. Your product customiser will only display it when it is compatible.
DECORATION METHOD

Supasub

Full-colour embroidered-look patch decoration.

Supasub combines vibrant full-colour printing with embroidered patch styling to create a premium, textured appearance. It delivers the look of embroidery while allowing gradients, fine detail and photographic artwork that traditional embroidery can't reproduce.

Why choose Supasub?

  • Embroidered-look finish with full-colour printing
  • Excellent for gradients and detailed artwork
  • Premium patch appearance
  • Lightweight compared to embroidered badges
  • Durable and professional finish

Best suited for

  • Lifestyle brands
  • Outdoor & adventure products
  • Promotional cooler bags
  • Retail-style branding
  • Premium promotional merchandise
Supasub is available on selected cooler bags. Your product customiser will only display it when it is compatible.
DECORATION METHOD

Screen Print

Cost-effective branding for simple logos and larger orders.

Screen printing is one of the most economical decoration methods for bold, uncomplicated artwork. It produces crisp, durable prints using solid ink colours, making it an excellent choice for larger production runs where consistency and value are important.

Why choose Screen Print?

  • Cost-effective for higher quantities
  • Crisp, solid-colour prints
  • Durable everyday branding
  • Fast production for simple artwork
  • Proven decoration method

Best suited for

  • Large quantity orders
  • Simple logos
  • Bold text and graphics
  • Events and promotions
  • Budget-conscious branding
Screen printing is available on selected cooler bags. Your product customiser will only display it when it is compatible.
DECORATION METHOD

Colourflex Transfer

Vibrant multi-colour transfer with a clean professional finish.

Colourflex Transfer is a versatile decoration method that delivers bright colours, sharp detail and a smooth finish. It's well suited to logos with multiple colours while maintaining excellent durability, making it a great option for a wide range of custom cooler bags.

Why choose Colourflex Transfer?

  • Bright, vibrant colour reproduction
  • Sharp detail for professional branding
  • Smooth, lightweight finish
  • Durable for everyday use
  • Suitable for a wide range of logo styles

Best suited for

  • Multi-colour company logos
  • Promotional events
  • Corporate branding
  • Lifestyle brands
  • Premium custom cooler bags
Colourflex Transfer is available on selected cooler bags. Your product customiser will only display it when it is compatible.
DECORATION METHOD

Digiflex Transfer

High-definition digital transfer for detailed artwork.

Digiflex Transfer is designed for detailed artwork, fine lines and vibrant full-colour graphics. It produces crisp digital prints with excellent clarity, making it an ideal choice for logos that require precision and colour accuracy.

Why choose Digiflex Transfer?

  • Exceptional detail and clarity
  • Excellent for fine text
  • Vibrant full-colour printing
  • Smooth professional finish
  • Durable decoration for everyday use

Best suited for

  • Detailed logos
  • Fine text
  • Colour-rich artwork
  • Corporate branding
  • Promotional cooler bags
Digiflex Transfer is available on selected cooler bags. Your product customiser will only display it when it is compatible.
DECORATION METHOD

Faux Embroidery

The premium embroidered look without traditional stitching.

Faux Embroidery recreates the appearance of traditional embroidery using advanced print technology, allowing intricate details, gradients and full-colour artwork that conventional stitching can't achieve. It's a great choice when you want the premium look of embroidery while retaining the flexibility of printed decoration.

Why choose Faux Embroidery?

  • Authentic embroidered appearance
  • Allows gradients and fine detail
  • Full-colour artwork without stitching limitations
  • Lightweight and flexible finish
  • Premium retail-inspired look

Best suited for

  • Lifestyle brands
  • Detailed logos
  • Premium promotional cooler bags
  • Retail-quality branding
  • Modern brand identities
Faux Embroidery is available on selected cooler bags. Your product customiser will only display it when it is compatible.
DECORATION METHOD

Embroidery

Timeless stitched branding with a premium finish.

Embroidery is one of the most recognised and respected decoration methods for promotional products. Using high-quality stitching, it creates a textured, premium finish that's exceptionally durable and perfect for simple logos, text and corporate branding. If you're looking for a classic, professional appearance that stands the test of time, embroidery is an outstanding choice.

Why choose Embroidery?

  • Premium stitched appearance
  • Extremely durable and long-lasting
  • Professional corporate look
  • Excellent for text and simple logos
  • Ideal for everyday use

Best suited for

  • Corporate branding
  • Workwear-inspired designs
  • Outdoor and lifestyle brands
  • Simple logos and lettering
  • Premium promotional cooler bags
Embroidery is best suited to simple artwork. If your logo contains gradients, fine detail or photographic elements, one of our full-colour decoration methods may provide a better result. Your product customiser will only display decoration methods that are compatible with your chosen cooler bag.
DECORATION FAQ

YOUR QUESTIONS. ANSWERED.

Choosing the right decoration method doesn’t have to be complicated. Here are some of the questions we’re asked most often.

Every logo is different. Factors such as the level of detail, number of colours, gradients, artwork size and the cooler bag you choose all play a role. Simply upload your artwork when customising or requesting a quote and we can help you choose the most suitable option.

Yes. Several of our decoration methods are designed for full-colour artwork, gradients and detailed graphics. The exact options available will depend on the cooler bag you choose.

No. Decoration availability varies depending on the cooler bag’s fabric, construction and available branding area. When you customise a product, we only show the decoration methods available for that specific cooler bag.

Vector artwork such as AI, EPS or print-ready PDF is ideal where available. High-resolution PNG, JPG and SVG files may also be suitable depending on the artwork and decoration method. If you’re unsure, upload what you have and we can review it.

Yes. Your artwork is reviewed before production and a digital proof is supplied for approval where required, so you can confirm the branding before your order is produced.

No problem. Choose the cooler bag you like and upload your artwork. The customiser will only show the methods available for that product, and our team can help you choose the option that best suits your artwork, finish and budget.

Still not sure? Choose your preferred cooler bag and upload your artwork. We’ll only show the decoration methods available for that product and can help you choose the best option.

READY WHEN YOU ARE

LET'S CREATE SOMETHING PEOPLE ACTUALLY KEEP.

Choose your cooler bag, upload your logo and we’ll help you get the decoration right. Only compatible decoration methods are shown for each product, and we’ll provide an artwork proof before production.

Decoration advice included
Artwork reviewed
Proof before production
Australia-wide delivery
Every cooler bag only displays decoration methods that are compatible with that product, making it easy to customise with confidence.

Thanks for visiting Custom Cooler Bags. We can’t wait to see your logo on one of our cooler bags.